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Charming Street

Welcome to The Family Stay!

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Family travel and hospitality consulting, from Foley PR.

We assess properties from a family's point of view, and help them become the place families tell their friends about.

The Problem

Most owners have never stayed in their own property with children.

So they cannot see the things that decide whether a family books once or comes back every year. The bed configuration that guarantees a bad night. The hooks mounted at adult height. The good afternoon light falling in a hallway instead of a place a child could actually sit.

Families notice all of it. They rarely tell you. They just do not rebook.

What we Do

We stay the way your guests stay.
Then we tell you what they will not
.

 

Three nights minimum, with our children, using your property the way a family actually does. The bed configuration that guarantees a bad night. The dishwasher sharing a wall with the bunk room. The blackout curtain two inches short of the frame.

You get a written report with every finding ranked by impact and by the effort to fix it.

 

Guests notice all of it. They mention none of it.
Most of it takes an afternoon to fix.

Services

Property Assessment

An onsite stay and a full written evaluation across arrival, sleep, feeding, safety, kid autonomy, and the adult experience. Delivered with prioritized recommendations.

Content

Photography and video from the assessment stay, licensed for your own marketing, plus editorial features on The Family Stay.

Merchandising and Affiliate Setup

Ongoing Advisory

We identify the items guests fall in love with in your space, then build the links and in-room mechanisms that turn that interest into revenue.

Seasonal reassessment, guest experience strategy, and earned media through Foley PR.

The Seal

Properties that meet our standard earn The Family Stay seal, which they can display across their own marketing.

The seal is not automatic and not for sale. Properties that do not meet the standard receive a roadmap to earning it.

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Who We Are

The Family Stay is the hospitality practice of Foley PR, a boutique agency built on earned media and founder-led storytelling.

 

We bring two things to every property. Twenty years of brand and media strategy, and real families who have stayed in enough places to know exactly where the good ones and the frustrating ones diverge.

Grow Your Vision

If you own or manage a property that families book, we would love to chat.

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